October 27, 2011
Welcome and Introduction by VES Executive Director Eric Roth. Keynote Address: Bob Pisano - President and COO, Motion Picture Association of America. The Motion Picture Association of America's members (MPAA) are the big six Hollywood studios. Mr. Pisano will discuss the global initiatives of the MPAA which works with organizations in 30 countries and has five regional offices -- Brussels, Singapore, Sao Paulo, Mexico City and Toronto. The MPAA works with content protection groups to safeguard intellectual property rights, advance technology-driven innovation, and open markets to the global medium of film.
